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How to Write and Market Booklets
by Paulette Ensign
One of the greatest marketing tools you can have is to write
a book. Why? Because when you have "author-status", you are
thereafter known as an "Expert" or "Professional" in your area.
When Paulette Ensign wrote "How To Write And Market Booklets
for CA$H" she became know as an expert in booklet writing and
marketing. And rightfully so, since she's sold over 400,000
copies of her own booklet (110 Ideas on Organizing Your Business
Life) without spending a penny on advertising!
To show you WHY you should buy this book, I will paraphrase
Paulette on why booklets are better than newsletters or books:
- You can self-publish a booklet in a couple of weeks, unlike
a book.
- The reader is more likely to use a booklet than a newsletter
for future reference. (people keep booklets & throw out newsletters)
- Booklets cost less to produce; they are also less expensive
to sell than a book.
- Can be sold more easily as a premium or for re-sale than
a newsletter can.
- Easy to make into a series.
- Some readers are more likely to flip through a booklet for
tips than read an entire book on the same subject.
- Depending on topic, a booklet is less likely to go out of
date than a book or newsletter.
- Your name is publicized each time a client distributes your
booklet for their own marketing purposes.
This ring-bound book will show you, step-by-step, how to do
everything from selling large quantities of booklets as premiums,
fulfilling orders, selling to the media, and more. So if you
have a book inside of you that wants to get out or if you just
want to diversify your marketing methods, consider this book
as your first resource!
You may buy this book at http://www.TipsBooklets.com
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ASPIRE
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